Lasse Homfeld

Lasse Homfeld
About 
Lasse Homfeld

As a Venture Architect, Lasse is passionate about identifying, and crafting novel, innovative business models. Since joining Orbit in early 2022, Lasse has worked with clients in several industries, including Healthcare, Logistics, Hospitality, Telco, Food-Retail and professional audio equipment. Before joining Orbit, Lasse gained experience in the consulting industry, where he worked on digitalization and strategy projects in the retail and banking sector. He is an experienced founder himself, and has founded an award-winning startup in the sporting goods industry, as well as one startup in the interior design industry. Lasse holds a Masters degree in management from the Kühne Logistics University in Hamburg, as well as a Bachelors from the Ludwig-Maximilians-University in Munich.

Experiences
  • Development of a new service booking platform for a major German household appliances manufacturer
  • Conceptualization and creation of a digital & innovation hub for a German household appliances manufacturer. Defined location & staffing requirements.
  • Innovation scouting for a German household appliances manufacturer. Ongoing market research and regular innovation reports for the C-Level of the client.
  • Business Modeling and conceptualization of a digital eye-health monitoring solution for a German Pharma company
  • Founding & building an award-winning brand in the yoga industry (Ideation, business development, online marketing, finance, product development)