Anna Malecki
Anna is a Venture Architect at Orbit with a focus on conceptualizing and verifying business models as such as they could last for long. She has gathered expertise in several industries and business models from corporate to startup, and worked for companies such as Siemens, Osram, KPMG, EGYM and ProSiebenSat.1. She started her professional career at the publishing company Burda where she served as an executive assistant for a board member. Thereafter, Anna worked with real estate company ECE in the digital business department where she focused on building both new business models and a digital innovation strategy. Her broad experience allows Anna to have a holistic view on all crucial factors of building new businesses together with Orbit’s clients. Anna both holds a Master and Bachelor’s degree in Management and Technology from Technical University Munich with majors in Innovation, Strategy and Informatics.
- Setup of a sustainable business model design for a large education company
- Startup startup valuation assessment in the context of corporate client’s M&A activities
- Profitability analysis and strategy development for a retail business within a corporate company
- Development of a strategy and then operational execution thereof by building partnerships to enable further startup business growth
- Help conceptualize and run a go-to-market strategy for a UGC app within a corporate joint venture business
- Leading the implementation of the winning solution of a Smart Buildings challenge, including ongoing stakeholder communication
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